Marketing
 

Cadillac's new chief vows no retreat on pricing strategy

4:30 pm U.S. ET | Sept. 15, 2014 | UPDATED: 9/15/14 5:49 pm ET - adds details
Cadillac has no plans to back off its sharply higher sticker prices or sweeten incentives to improve slumping U.S. sales, new brand chief Johan de Nysschen said.... Read More »

TRW agrees to be acquired by ZF for $13.5 billion in cash

3:11 am U.S. ET | Sept. 15, 2014 | UPDATED: 9/15/14 3:43 pm ET - adds background, reaction
TRW Automotive Holdings, in a supply chain megadeal that has been in the works since mid-July, today said it agreed to be acquired by German supplier ZF Friedrichshafen for...... Read More »

ZF set to sell stake in Bosch steering venture to smooth TRW deal, report says

7:26 am U.S. ET | Sept. 14, 2014
ZF Friedrichshafen is nearing a sale of its steering business as part of its proposed acquisition of TRW Automotive to resolve expected antitrust...... Read More »

Porsche SE does first post-VW deal, buying 10% stake in U.S. traffic tracker Inrix

11:05 am U.S. ET | Sept. 12, 2014
Porsche Automobil Holding bought a 10 percent stake in Washington-based traffic information provider Inrix for $55 million, its first move to expand...... Read More »

JLR will build Range Rover Evoque in China

4:28 am U.S. ET | Sept. 12, 2014
Jaguar Land Rover says the Range Rover Evoque will be the first model built at the company's new China factory.... Read More »

Jeep launches Renegade into fast-growing segment

8:26 am U.S. ET | Sept. 11, 2014
Jeep will begin later this month its foray into the market for subcompact SUVs -- the industry's fastest-growing segment -- when it puts on sale the...... Read More »

Opel targets Chevy buyers with new entry-level car

6:41 am U.S. ET | Sept. 11, 2014
Opel/Vauxhall will launch a budget minicar in Europe next year to win customers from the Chevrolet brand, which will be discontinued in the region at...... Read More »

Ferrari will build more cars with Marchionne as chairman

10:18 am U.S. ET | Sept. 11, 2014
Ferrari will cater to growing numbers of super rich clients by building more cars than previously planned after Sergio Marchionne becomes chairman of...... Read More »

Fiat awards outgoing Ferrari chairman $35 million severance

3:18 am U.S. ET | Sept. 11, 2014
Ferrari Chairman Luca Cordero di Montezemolo will receive a severance package worth nearly 27 million euros ($34.89 million).... Read More »

Porsche recalls a number of 918s for rear-axle problem

5:44 am U.S. ET | Sept. 11, 2014
Porsche has recalled 46 of its 918 Spyder plug-in hybrid supercars to fix a potential defect with rear-axle components.... Read More »

Marchionne to become Ferrari chairman as Montezemolo quits

2:57 am U.S. ET | Sept. 10, 2014
Luca Cordero di Montezemolo will step down as chairman of Ferrari as of October 13 and will be replaced by Fiat Chrysler CEO Sergio Marchionne, Fiat...... Read More »

Ad campaign for redesigned Lincoln Navigator starts next month

12:46 pm U.S. ET | Sept. 10, 2014
Next month, Lincoln will kick off its first significant marketing campaign for the Lincoln Navigator since 2007, brand executives said at a press...... Read More »

ZF's takeover bid for TRW causes stir in supplier's German home town

11:09 am U.S. ET | Sept. 9, 2014
ZF Friedrichshafen's potential $11 billion takeover of TRW Automotive surprised and unsettled workers in the supplier's home town of Friedrichshafen,...... Read More »

Decision to build BMW's new electric Mini months away

1:25 pm U.S. ET | Sept. 9, 2014
An electric version of the Mini that will move the classic British car further away from its original design will have to wait at least six months...... Read More »

Hyundai taps actor Paul Rudd as new U.S. pitchman

6:10 pm U.S. ET | Sept. 8, 2014
Hyundai, in a push to appeal to younger buyers in the United States, has selected actor Paul Rudd as the brand's new celebrity pitchman.... Read More »

Jaguar targets iPad generation with XE sedan

6:12 am U.S. ET | Sept. 8, 2014
Jaguar's new XE sedan is a critical test of the brand's ability to compete for entry-level luxury buyers after production of the Ford Mondeo-based...... Read More »

SNAKEBIT

Dodge knocks off $15K to spur sales of pricey new Viper

12:01 am U.S. ET | Sept. 8, 2014
Since the Viper's reintroduction at the 2012 New York auto show, the sports coupe has moved fast everywhere except where it matters most: off dealer...... Read More »

Ferrari chief near exit after clash with Marchionne, report says

11:44 am U.S. ET | Sept. 8, 2014
Ferrari Chairman Luca Cordero di Montezemolo is close to leaving the super-car maker because of a clash over strategy with the brand's parent Fiat...... Read More »

VW says fuel cell cars will struggle beyond Japan

4:52 am U.S. ET | Sept. 8, 2014
Volkswagen says fuel cell cars will probably struggle to catch on outside Japan where the government has invested in measures including a...... Read More »

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Defying Dad, by building on his legacy

Defying Dad, by building on his legacy

At Courtesy Auto Group in Illinois, second-generation dealers Ray and Rik Fregia have seen a 30 percent boost in sales this year, thanks largely to million-dollar overhauls at their three stores. Mon., September 15
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